Canada's anti-spam legislation
What is Canada's Anti-Spam Legislation?
This federal law is designed to give Canadians more control over the commercial electronic messages (CEMs) they receive.
A CEM is any message sent to an electronic address that encourages the recipient to purchase a product or service.
What is considered a Customer Electronic Message (CEM)?
A Customer Electronic Message (CEM) includes communication sent by:
- Text message
- Instant messenger
- Social media
This also includes communication where a secondary message is included and commercial in nature.
How Maskatel follows CASL
To ensure that we are CASL compliant, the following are incorporated into our current practices:
- Obtain customer consent before sending a CEM
- Clearly identify Maskatel as the sender of the CEM (including name and contact information)
- Provide an easy-to-use option to manage/unsubscribe to Maskatel marketing communications
Why is CASL important?
If you feel that the information you are receiving is not relevant, it is essential that we provides you with the right options to help manage your communication preferences.
Please visit Canada's Anti-Spam Legislation website to learn more about this new Act.
If you have a concern or wish to file a complaint, please contact us. For direct questions regarding CASL, please email avislegal@maskatel.qc.ca